From the basketball court to the equestrian arena, UHB Group sees sports sponsorship as a long-term partnership with people, communities and initiatives that create value across the regions where we work.
For many years, we have proudly supported the BC Širvintos-UHB Group, backed equestrian initiatives and rider Ignas Makarauskas, supported the kickboxing community, and contributed to active lifestyle and padel events. While these sports differ, they share qualities that closely reflect our business values: discipline, perseverance, consistency and a commitment to continuous improvement.
Basketball holds a particularly important place within our sports partnerships. We have grown alongside BC Širvintos-UHB Group for several seasons, following the team’s progress and celebrating its achievements. This year, we were delighted to see the team reach the Regional Basketball League final and secure the runners-up title. Equally important is the continuation of this partnership: UHB Group has already confirmed it will remain the team’s main sponsor next season, contributing to the future growth of basketball in Širvintos.
Our involvement in equestrian sport is also built on long-term commitment. We work closely with Royal Horse Resort, supporting events and athletes who demonstrate how dedication, consistency and trust can lead to exceptional results.
We believe that sport creates far more than competitive results. It strengthens communities, helps develop young people, encourages active lifestyles and contributes to an environment built on trust, responsibility and mutual respect. For this reason, UHB Group sees sports sponsorship not simply as just support, but as a long-term commitment to helping people, communities and regions thrive.
We support those we believe in: UHB Group sponsorships are much more than just financial support. For us, it’s primarily about participation, involvement and sharing what builds value. Working in the regions, we understand very well that strong communities, sports culture and trust in people are the basis for long-term success.
The Širvintos-UHB Group basketball team is one of those projects that we are proud of. The team, representing our hometown, started the new season strong – with inspiration, energy and vigorous belief in its own strength. Basketball here is not only a sport, but also a symbol of community – uniting business, local government and fans.
Another sport we support is equestrian sports. This October, the RHR tournament held at the Royal Horse Resort brought together professional riders, amateurs and spectators for a joint celebration to win the UHB Cup. We are honored to be the main sponsors for the event – not only this year, but also in the future, continuing our friendship with the sports community, which is guided by the same values as our business.
We are happy to be able to contribute to the success of the young rider Ignas Makarauskas, who this year became the Lithuanian champion in the 4-year-old horse class: his stubbornness, responsibility and consistent work are something we admire and support.
Each of our sponsorships reflects the UHB philosophy: sharing is the greatest multiplication.
When you share, you multiply: success, trust, community and the value that we create together through our work, connections and involvement.
